IMPHAL: The All Club Organization Association and Meira Paibi Lup (ACOAM-Lup) Kangleipak has urged the state government and other concerned authority to formulate a policy for marketing of black rice (chakhao), underscoring it as the most urgent need of the hour.
The statement was made by the Secretary, Organization of ACOAM-Lup Shanta Mangang during a press meet held at its office at Lamphelpat on Sunday.
Addressing media persons, Shanta Mangang said that the export of black rice to Australia by cultivators of Uttar Pradesh was published by a media house based in that state and the matter must be investigated by the Manipur government and other concerned authorities whether the said black rice mentioned in the report is same as black rice (chakhao) found in Manipur. It was said that there are many varieties of black rice planted across the world, and Manipur have more than ten varieties of them. Among these varieties of black rice, the chakhao of Manipur contained high nutritional values and on the basis of its unique qualities, a Geographical Indication (G.I) tag has already been allotted, added Shanta Mangang.
He further said that concerned authorities in the state should try to enquire the report of UP black rice in order to find out whether it is the black rice (chakhao) of Manipur or not and it will be right and wise decision that the Consortium of Producers of Chakhao, Manipur who is the authority of G.I black rice (chakhao) of Manipur should forward a written complaint to G.I authority at the earliest.
He said that because of the failure in identifying marketing strategy the highly nutritious chakhao is threatened by black rice found in other parts of the world occupying our market. It was also said that it is the right time and need of the hour to formulate a market expansion policy for the state cash crop like black rice (chakhao) found in Manipur.